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SGI Europe - Sporting Goods Intelligence

Published since 1989, SGI Europe remains the most authoritative and comprehensive business newsletter on the sporting goods market in Europe, focusing on suppliers, distributors and retailers operating anywhere in this important region of the world, including the major international sports brands. SGI Europe is published in English a minimum of 40 times a year and can be received by e-mail or regular mail. It is only available by subscription.

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Upgrade your market knowledge with premium information on big and small players including news of acquisitions, mergers and other strategic moves, financial results, market statistics, changes in management and distribution, retail development and strategy, marketing, legal issues, etc.

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Since February 2011, SGI Europe has come out with a new look and in two formats for optimized readability :

- a standard format designed to be printed out
- a special format for reading on the screen of a computer, a tablet or a smartphone, especially while traveling.

We are publishing each year a series of exclusive charts and statistics about the international sporting goods market such as the European retail chart and the international market for three product categories (footwear, apparel, equipment) with the ranking of the major players, among others. As an example, you can click HERE to download free of charge the charts that we published in 2009 (2008 figures). These charts and figures are updated every year for our subscribers.

 We invite you to click on any of the other two buttons under the title on this page to find out about the latest headlines and subscription rates. To know more about other unique features and benefits, including ways to save reading time, click on About Us.

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Oct. 31, 2018
Vol. 29 - N°33+34
Summary of the Issue
  • New CEOs for Intersport and XXL
  • Go Sport sells Courir
  • Apparel takes off at Puma
  • Under Armour is turning around
  • Winter starts well at Amer Sports
  • Mixed results at VF Corp.
  • Fanatics internationalizes
  • Fesi and Fedas work more closely
  • International show calendar in this issue
CorporateAdidas, American Golf, Cherokee, Decathlon, Joy Sportswear, Joma, Keller Sports, Le Col, VF, etc.

Management & DistributionAccell, Adidas, Bollé, Brunswick, Burton, Iconix, JD, Lacoste, NBA, New Balance, Pentland, Schöffel, Sultrade, Timberland, Vibram, etc .

ResultsAlpen, Callaway, Columbia, Deckers , Footasylum, Himaraya, Li-Ning, Moncler, Shimano, Skechers , Thule, etc.

OthersAsics, Assosport, Billabong, Blue Tomato, Colmar, Marker, Mizuno, Nike, Ogio, Rossignol, Schuster, Stöckli, Tyr, WFSGI, etc.
Oct. 5, 2018
Vol. 29- N°31+32
Summary of the issue
  • Decathlon moves into Korea et alia
  • Norway's MX Sport is shutting down
  • New leadership at Intersport Germany
  • Digital and marketing drive Nike
  • Kaepernick move pays off for Nike
  • UA continues its staff rejig
  • Le Coq Sportif turns around
  • UK retailers auction for Evans Cycles
  • Top bike manager joins Rossignol
  • The athleisure segments is getting crowded
  • New data on inactivity worldwide
Corporate Accell, Amer Sports, Newell, Puya, Hestra, House of Fraser, Nidecker, Stockx, Swix, VF/Reef, Woolrich, etc.

Management & DistributionFischer, Haglöfs, K2, Lululemon, Rossignol, Shimano, Signa, etc.

Retail Burton, JD Sprinter, Moncler, NBA, Sport 2000, Uniqlo, XXL, etc.
Adidas, Atomic, Bogner, Erreà, Eurobike, Fesi, Ispo Münich, Joma, Jordan, Macron, Puma, Macron, Mizuno, New Era, Odlo, Recco, Skechers, Speedo, Zalando, etc.
Sept. 11, 2018
Vol. 29- N°29+30
Summary of the issue
  • Chinese investors eye Amer Sports
  • Nike stands firms in Kaepernick ad
  • The apparel market grew by 2.8% in 2017
  • JD buoyed by international expansion
  • Tense assembly ahead for SDI
  • Sport 2000 International goes for category management
  • Decathlon accelerates in DACH, the U.S.
  • Karstadt and Kaufhof will merge
  • Foot Locker underperforms in Europe
  • Acceleration in the feather & down market
CorporateAdidas, Cherokee, Decathlon, Descente, Netshoes
Results & Statistics361 Degrees, Alibaba, Footasylum, Globe, Le Coq Sportif, Lululemon, New Wave, Vista Outdoor, Xtep, Zumiez, etc.
OthersAdidas, ANWR, B & B, Colmar, Forum Sport, Go Sport, Odlo, New Balance, Patagonia, Pentland, Polar, Puma, Reebok, Salming Sports, Salewa, Skechers, Sport 2000 France, Shimano, Sport Master, Snipes, Sport Partner, Stadium, Uhlsport, Under Armour, Vans, etc.

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