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SGI Europe - Sporting Goods Intelligence

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Published since 1989, SGI Europe remains the most authoritative and comprehensive business newsletter on the sporting goods market in Europe, focusing on suppliers, distributors and retailers operating anywhere in this important region of the world, including the major international sports brands. SGI Europe is published in English a minimum of 40 times a year and can be received by e-mail or regular mail. It is only available by subscription.

Subscribe to SGI Europe and you will...

… Upgrade your market knowledge with premium information on big and small players including news of acquisitions, mergers and other strategic moves, financial results, market statistics, changes in management and distribution, retail development and strategy, marketing, legal issues, etc.

… Follow the most significant facts and figures in your sector from all over Europe to benchmark your performance, to check the competition, to learn about your suppliers and retailers, to guide your strategic decisions and to spot opportunities for new initiatives and new partnerships.

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… Access the new searchable electronic archives of SGI Europe to check any of the articles and charts published in the newsletter over the past 7 years.

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Since February 2011, SGI Europe has come out with a new look and in two formats for optimized readability :

- a standard format designed to be printed out
- a special format for reading on the screen of a computer, a tablet or a smartphone, especially while traveling.

We are publishing each year a series of exclusive charts and statistics about the international sporting goods market such as the European retail chart and the international market for three product categories (footwear, apparel, equipment) with the ranking of the major players, among others. As an example, you can click HERE to download free of charge the charts that we published in 2009 (2008 figures). These charts and figures are updated every year for our subscribers.

 We invite you to click on any of the other two buttons under the title on this page to find out about the latest headlines and subscription rates. To know more about other unique features and benefits, including ways to save reading time, click on About Us.

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May 15, 2013
Vol. 24 - N° 19 + 20
Summary of the issue
  • Foot Locker buys Runners Point
  • Décathlon heir invests in U.S. retail
  • Adidas boosts margins strongly, discusses issues, promotes Jimmy Weigl
  • Labor unrest cripples Bangladesh
  • Puma had a rough quarter
  • German investments in English football
  • Asics grabs market share in Europe
  • Elan, Look seek new investors
  • Head redeems all its bonds
 CorporateAdidas, Billabong, Brunswick, Dynafit, Li&Fung, Orvis, Sergio Tacchini, SmartGuy, Swix, Vilella.

Management & DistributionAmer Sports, Black Diamond, Columbia, Good Karma, Kering.

Other ResultsBlack Diamond, Brekka, Dorel, Dosenbach-Ochsner, FPS, Easton-Bell, Garmin, Giant, Johnson, Lenzing, Nautilus, NPD, Skullcandy, Toray, Yue Yuen, etc.

Other CompaniesAnd1, Arena, Best Seller, Décathlon, Descente, Ecco, Forum Sport, Gotcha, Helly Hansen, Lululemon, Lundhags, Mizuno, Peak Performance, Pontetorto, Rossignol, Stormberg, etc.
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May 2,  2013
Vol. 24 - N°17 + 18
Summary of the Issue
  • Gulden will be Puma's new CEO
  • Strong growth for U.K. retailers
  • Intersport France grows by 9.6%
  • VF and Columbia improve, not Lafuma
  • The Brits are biking
  • The Finnish market grows by 7.8%
  • Legal dispute over Vuarnet rights
  • Associations fight against fakes
  • Intersport enters Morocco
 CorporateBillabong, Easton-Bell, Nike, etc.

Management & DistributionBrooks, Bushnell, Cocona, Fila, IC Companys, Joma, K-Swiss, Li-Ning, Nike, Polar, Quiksilver, Reusch, Superfeet, Wintersteiger, etc.

Other ResultsAccell, Amer, Basicnet, Brunswick, Callaway, Deckers, Go Sport , Jarden, Kesko, New Wave, Rapala, Shimano, Under Armour , Vulcabras, etc.
Other CompaniesAbacus, Adidas, Fifa, GMS, Head, H&M/Zara, Intersport Austria, Nike SB, Oakley, Pentland, Polar, Regatta, Skechers, Speedo, Spalding, Swix, Uvex, etc.
April 16,  2013
Vol. 24 - N° 15 + 16
Summary of the issue
  • Décathlon continues to expand
  • Sports equipment sales grow by 6.5%
  • Duties on Chinese bikes to be extended
  • Babolat consolidate its leadership
  • Prince reorganizes sales functions
  • Lululemon dismisses its product car
  • Direct Golf UK secures financing
  • Reshuffling in Indian distribution deals
  • Shifts in Brazilian sports consumption
  • WFSGI to curb physical inactivity
 CorporateAccell, Bauer, Deckers, Billabong, Erhard Sport, Lacoste, Lowa, Moncler, Shock Doctor, etc.

Management & DistributionBasicNet, Crocs, Hi-Tec, Kelme, JD, O’Neiil, Puma, Sport 2000 France, Under Armour, Timberland, etc.

ResultsAlpargatas, Heelys, Sportscheck, SportXX, Wintersteiger, Wolverine, Yue Yuen, etc.

Other CompaniesAmazon, Blue Tomato, Ecco, Erima, Fila, Fitness Boutique, Foot Locker, Nike, Oakley, Rapala, Reebok, Rip Curl, Speedo, , Volcom, etc.

We charge a price for membership in our exclusive information club because we bear heavy research expenditures and are not supported by advertisers or sponsors. The following prices vary depending on the region because of mailing, currency conversion and banking costs. They are intended before VAT, which is added for individuals residing in the EU.

Current annual subscription prices for SGI EUROPE
(before VAT) EEA(*) + Switzerland Asia - Pacific Rest of the World
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12 months Via mail
12 months Via e-mail
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552,00475,00
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696,00988,00
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65,0092,00

(*) European Economic Area = the 25-member European Union + Iceland, Liechtenstein and Norway

Our contents are covered by copyrights that prevent unauthorized copying or forwarding. Subscriptions are individual. Contact us if you wish to add more readers in the same office or other offices of the same company at special conditions.

An individual or a company subscribing to any of EDM Publications’ newsletters gets a discount of 20% to subscribe to any of the others and on our special reports. Subscribers to SGI Europe pay half the regular price for The Outdoor Industry Compass. Subscribers can cancel at any time. They can then transfer their subscription to someone else or request a refund for any issues that have not yet been sent out to them, less two months’ worth.

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© EDM Publications 2011