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The Sports Goods Market
In Brazil

After the success of our research reports on Europe and India (check the menu on the left for more information about our previous reports), we pursued our research of the international sporting goods markets with a brand new report on Brazil to be published in September 2012.

The Brazilian report is structured in a similar way as our previous reports and reviews many different topics including:

  • Demographic & socio-economic trends
  • Trends in sports participation
  • Government regulations including trade barriers
  • Production
  • Profiles of important companies in the sector
  • Overall market size data and growth, with details on apparel, footwear and equipment and on the market for 9 major sports categories
  • Structure and development of the supply chain at the wholesale and retail levels, with an analysis of the distribution strategies and channels, including the fashion circuit and the internet
  • Consumers' attitudes toward sporting goods and marketing, with an exclusive consumer survey
  • Ways of entering the market and optimizing brand penetration

In addition, the report includes a directory of over 100 key-players (distributors, retailers, brands, consultants and other useful contacts), and an exclusive consumers' survey. The main conclusions of this survey are part of the report, but the raw data are also available as a separate product.

Please ask for your executive summary by sending an email to info@edmpublications.com.

Thanks to the support of ISPO and the Adventure Sports Fair, we are able to offer this exclusive report of about 180 pages to you at special prices:
- Hard copy = €550
- Pdf file = €700
- Consumers' survey (raw data) = €500

The Brazil report can be purchased as part of the BRICs package that includes also our reports on Brazil, China and India for €3,900, down to €2,340 for SGI Europe or Compass subscribers.

If you are an SGI Europe subscriber, you will benefit from a 20% discount on the above prices. If you contributed to the report, you will benefit from a 30% discount. Discounts can not be cumulated.