Inform. Advise. Connect.
EDM Publications is a specialist, international information company that enables smart decision-making for executives in a fast changing market environment.
We are forward-looking. Our portfolio of services and products inform, connect and solve the challenges of our members.
Markets
Sporting Goods Industry
A global market of +€450 bn. Includes athletic apparel, athletic footwear and sports equipment.
Outdoor Industry
A global market of +€50 bn. Includes outdoor equipment, outdoor apparel and footwear.
Eyewear Industry
The global eyewear market is estimated at €130 bn and includes spectacles, contact lenses, sunglasses, and other eyewear products.
Footwear Market
The global footwear market is estimated at +€300 bn. It includes athletic footwear and non-athletic footwear.
Our business information service is tailored to the needs of the leading brands, retailers, investors, financial institutions, advisors, entrepreneurs and suppliers in the sporting goods industry, the outdoor industry, the eyewear industry and the footwear industy.
Join the exclusive circle of decision makers that are using our exclusive information service and industry expertise to obtain critical market information, exclusive analysis on the leading market players, trends analysis and forecasts, analysis on new business models and the right industry connections to grow their businesses in a fast changing market environment.
Business Media
Our business information services and platforms provide unparalleled insights and analysis in their respective industries. Over 25,000 industry professionals and leaders trust EDM to obtain critical market information and analysis to make better informed decisions and to stay one step ahead.
Sporting Goods Intelligence Europe
SGI Europe is the leading international business information provider on the sporting goods market, focusing on sports brands, manufacturers, retailers and suppliers.
The Outdoor Industry Compass
Launched in 2008 as the ideal complement of SGI Europe, The Outdoor Industry Compass provides industry information on the international outdoor market, focusing on the leading outdoor brands and retailers.
Eyewear Intelligence
Published since 2000, Eyewear Intelligence provides industry intelligence on the international eyewear and optical market focusing on suppliers, distributors, retailers and brands.
Shoe Intelligence
Published since 1999, Shoe Intelligence provides business information on the non-athletic footwear market.
Services
Pricing and Demand Analysis
EDM has partnered with leading Swedish pricing consultancy, Atenga Insights, to develop a new artificial intelligence-driven (AI) platform for the sporting goods industry.
Price and Demand research not only indicates the optimal price point for both profits and revenue for any product or service, but also highlights potential price inflection points, or “price walls”.
Identifying and understanding price walls is critical to maximizing sales and profit. Push too far with a price increase and unit volume may plummet. Leave a price below the optimum and you’re leaving money on the table.
Predictive Consumer Insights
EDM has partnered with consumer data-analytics firm Praidict to offer new artificial intelligence-driven (AI) predictive consumer demand analytics for the sporting goods industry.
With Praidict X EDM you can:
- Understand & predict consumer demand, trends and markets.
- Take better, data-based decisions and forecast better
- Maximise the return on investment into products, distribution channels or regions
Market and competitive Analysis
We have unique, best in class industry data which allows you to monitor and compare the leading industry players. We provide customized reports for your organization and provide you with the information in the desired format and frequency, so it´s easy for you to integrate into your day-to-day operations.
Our offer:
- Competitive Benchmarking
- Quarterly benchmarking reports on the top brands & retailers – includes analysis and mapping of key financials and key strategic initiatives
- Digital trend analysis and forecasting
- Includes key industry trends, drivers, insights and new business models and startups that are shaping the future of the industry
Research Services
The fast changing market environment drives the need for organizations to learn and adapt fast. We help our clients with best in class insights, data, connections and intelligence to win in an e-commerce driven world.
Expert backed-research
In-depth, customized research and analysis backed by our unique expert network
Expert sessions
Gain in-depth market insights by connecting with leading experts worldwide
Digital growth
Evaluate your digital growth potential & become a digital frontrunner
Marketplace growth
Increase sales and succeed on Amazon, Alibaba, Zalando and other marketplaces
Join the exclusive circle of decision makers that are using our exclusive information service and industry expertise to grow their businesses in a fast changing market environment.
Marketing Services
We serve the audience you need to reach. Become part of the conversation.
Our subscribers have the following functions: C-level, company owners, investors, entreprenuers, investment analysts, sales directors, marketing directors, product directors, market development teams, market intelligence and insight team, e-Commerce directors, innovation and sustainability directors and many more.
We provide unrivaled targeted media reach to +2m decision makers in the global active lifestyle industry.
We can help:
- Position you as a thought leader and innovator around specific topics through native advertising
- Raise awareness of you company and solutions
- Lead generation for your sales team
- High-quality digital content creation for your own websites and other channels
- Market insights: we help you to identify potential clients and growth opportunities
- Employer Branding and executive-oriented classified ads
Nowhere else, you will be able to reach such a high-profile audience in a premium environment with your marketing message.
To receive the latest media kit, please send an email to admin@edmpublications.com.
